January 2012
18 posts
Jan 30th
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Jan 30th
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Jan 29th
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Jan 29th
127 notes
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Jan 28th
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Jan 28th
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Jan 27th
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Jan 27th
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“‘I think we’re going to see the need for much more collaboration...”
– At CES Carolyn Everson, vp of global marketing solutions for Facebook, commented on the need for manufacturers to think beyond ‘their own closed ecosystem’ to succeed. Interview by ADWEEK. 
Jan 27th
21 notes
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Jan 26th
3 notes
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Jan 25th
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Jan 22nd
53 notes
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Jan 21st
1 note
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Did Celebrity Endorsements Work at CES? →
Most social media celebrity mentions coming out of CES didn’t include the brands that sponsored their appearances. Clearly it takes a more in-depth partnership with a personality of any kind to make a strong connection with a product or initiative. Check out the link for a great infographic. 
Jan 19th
7 notes
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Jan 16th
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Jan 11th
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Jan 7th
3 notes
9 tags
Jan 3rd
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